A highlight of the Litter Less Campaign was the event organized on the premises of France TV with the College Paul Verlaine at the end of January 2020.

Students from the European section of Paul Verlaine College created the Smart Community project as part of their participation at the Litter Less Campaign. The Smart Community is a community which, together, wishes to start a movement for the preservation of the environment, particularly regarding litter. The city of Béthune joined the initiative along with young people from the school to communicate about their actions in order to reach more people.

You can adopt some of the following environmental actions to be part of the Smart Community project:

No plastic bottle, adopt the bottle!
Spend some time helping volunteers working for the environment
Encourage the purchase or resale of used clothing
Sort in your mailbox and delete unnecessary emails

By January 2020, over 7,000 people had signed up for the Smart Community project.

The France Television group is committed to using its role as public service television to protect the environment in two ways: alerting the public to the threats facing our planet, and supporting positive behaviour change by offering solutions.

The students from the European section of the College Paul Verlaine who launched the Smart Community project were invited by Lumni, the education service of France Television, to present their project. Hundreds of other high school students came to the event, and the Young Reporters also had the privilege to present their project to Minister of the Ecological and Inclusive Transition Élisabeth Borne. They also met Caroline Mouille and Cyril Cassagnaud, two founding students of the European movement for ecological awakening.